The new website contains a whole bunch of video clips on a wide range of destinations with most of the clips being user submitted. As you’d expect once you’ve joined you can rate the clips, leave a comment, add to your favourites or indeed upload your own video.
I found the video streaming a little slow which resulted in a poor experience however once they did download, the few videos that I did click on provided quite good content. I was surprised that there wasnt a strong linkage between this site and any other Lonely Planet content though – surely an opportunity missed?
I could see this site being used to assist in pre-travel decision making however I would have found it more useful if the search results included a place name rather than some of the random (user generated) titles. Better still, have the videos better organised by location to allow for optimum user friendliness.
As video content moves from all encompassing sites like YouTube to subject specific content like this one, people who are time poor will start to interact with video more. The key will be to streamline the video searching and viewing process to accommodate this “purpose related browsing”.
This entry was posted on Monday, April 2nd, 2007 at 7:13 pm and is filed under Commentary, Websites. You can follow any responses to this entry through the RSS 2.0 feed.
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Overview
Online Marketing Stuff is a blog created by Louisa Dahl to share her experiences as a web start-up. Louisa has been working in the online arena for 12 years and previously worked as an online strategy consultant.
Interactive Minds is a Brisbane networking group created to bring together Queensland entrepreneurs who have an interest in the Internet, digital marketing and interactive media.
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Lonely Planet TV
The new website contains a whole bunch of video clips on a wide range of destinations with most of the clips being user submitted. As you’d expect once you’ve joined you can rate the clips, leave a comment, add to your favourites or indeed upload your own video.
I found the video streaming a little slow which resulted in a poor experience however once they did download, the few videos that I did click on provided quite good content. I was surprised that there wasnt a strong linkage between this site and any other Lonely Planet content though – surely an opportunity missed?
I could see this site being used to assist in pre-travel decision making however I would have found it more useful if the search results included a place name rather than some of the random (user generated) titles. Better still, have the videos better organised by location to allow for optimum user friendliness.
As video content moves from all encompassing sites like YouTube to subject specific content like this one, people who are time poor will start to interact with video more. The key will be to streamline the video searching and viewing process to accommodate this “purpose related browsing”.
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This entry was posted on Monday, April 2nd, 2007 at 7:13 pm and is filed under Commentary, Websites. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.